Al Jalila Foundation, a worldwide healthcare philanthropy organization, inked a Memorandum of Understanding (MoU) with the Dubai Sports Council (DSC) to increase sports industry donations to humanitarian and charity programs.
They will work to promote sports philanthropy and a culture of sports, physical fitness, and inclusive engagement across society.
Sheikh Mohammed bin Rashid Al Maktoum, Vice President, Prime Minister, and Ruler of Dubai, created the UAE National Sports Strategy 2031 to promote community well-being via sports. The agreement coincides with it.
The Strategy aims to promote physical activity, enhance sports professionals, identify prospective athletes in educational institutions, and modernize sports education techniques and regulations.
The “Champions of Hope” tribute wall, honoring remarkable sports figures who have contributed to Al Jalila Foundation, was also opened.
Al Jalila Foundation’s record-breaking memorabilia
Dr. Amer Al Zarooni, CEO of the Al Jalila Foundation, said athletics can reach hundreds of thousands of people and promote healthy lives and philanthropic causes, while philanthropy can produce enduring change.
“United by the common language of sport, the collaboration between Al Jalila Foundation and the DSC symbolises DAHC’s unwavering dedication to improve the UAE’s health and well-being,” he stated.
Saeed Hareb, DSC Secretary General, said sports has supported charitable efforts and medical research, helping patients recover.
“Sports stars play crucial roles, not only in achieving outstanding results and bringing happiness to their fans, but also in actively supporting community, sports, and humanitarian initiatives,” he stated.
The “Champions of Hope” homage wall displays sporting memorabilia, including two Guinness World Records from the 2015 Al Jalila Foundation charity auction.
One was the AED24 million race helmet worn by Sheikh Mohammed bin Rashid Al Maktoum during his 2012 FEI World Endurance Championship victory, and the other was the AED2.4 million Al Yamamah saddle donated by Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, which he rode to victory at the 2014 Altech FEI World Equestrian Games in Normandy, France.